理解分歧声音的力量:探索调节焦点、产品类型和评论差异对产品态度的影响

Understanding the Power of Diverging Voices: Exploring the Interplay of Regulatory Focus, Product Type, and Review Variance on Product Attitude

INFORMATION & MANAGEMENT · 2026
被引 0
人大 A-ABS 3
消费者行为产品管理市场营销心理学