Green innovations and environmental championing: A resource-based approach to innovation implementation
基于资源保存理论，研究了员工对绿色创新的积极感知如何通过非工作时间的休闲活动促进工作中的环境倡导行为，对管理者推动绿色创新有参考价值。
To explain employees’ proactive innovation support, we propose a resource-based framework for individual-level innovation engagement. Drawing on conservation of resources theory (COR), our model posits that employees’ positive perceptions of green innovations drive proactive environmental championing. The framework introduces the COR perspective of cross-domain resource flow, highlighting how workplace innovations stimulate proactive leisure crafting in non-work domains. Our analysis, based on multi-wave, multi-source data from 365 employees and their supervisors, confirms that positive perceptions of green innovations enhance employees’ leisure crafting during non-work hours, which, in turn, promotes environmental championing at work. This cross-domain resource flow is more pronounced when employees’ tasks are routinized, providing the necessary resource surplus to activate resource mobilization and transfer across work and non-work domains. This study offers a new resource-based perspective on employees’ proactive engagement with green innovations and underscores the broad implications of such processes across multiple life domains of employees.