Analytics as a Source of Business Innovation
基于MIT斯隆管理评论2017年数据与分析报告，发现从分析中获得竞争优势的公司比例四年来首次上升，企业利用分析进行创新的能力正在推动战略收益的复苏。
The 2017 Data & Analytics Report by MIT Sloan Management Review finds that the percentage of companies deriving competitive advantage from analytics increased for the first time in four years. Incorporating survey results and interviews with practitioners and scholars, the report finds that companies’ increasing ability to innovate with analytics is driving a resurgence of strategic benefits from analytics across industries. The report is based, in part, on MIT SMR’s seventh annual data and analytics global survey, which includes responses from 2,602 business executives, managers, and analytics professionals from organizations located around the world.