Beyond the Hype: The Hard Work Behind Analytics Success
麻省理工斯隆管理评论与SAS的2016年报告发现,分析已成为主流理念,但实践仍不普遍;少数公司有分析战略,而受益最大的组织确保数据采集正确并融合信息与经验决策。
The 2016 Data & Analytics Report by MIT Sloan Management Review and SAS finds that analytics is now a mainstream idea, but not a mainstream practice. Few companies have a strategic plan for analytics or are executing a strategy for what they hope to achieve with analytics. Organizations achieving the greatest benefits from analytics ensure the right data is being captured, and blend information and experience in making decisions.