The Innovation Bottom Line
MIT斯隆管理评论与波士顿咨询集团的第四份年度报告，聚焦企业如何从可持续发展实践中获利，发现37%的受访者报告盈利，商业模式创新是关键。
This is the fourth annual research report jointly produced by MIT Sloan Management Review and The Boston Consulting Group on the connection between sustainability and business. This year’s report focuses on who is profiting from their sustainability practices and why. Overall, respondents reporting profit from sustainability went up by 23% to 37% of the total. As we explore in detail, business-model innovation is the crux of sustainability profits for a majority of companies.