卖家如何应对消费者对渠道间服务差距的预期后悔
How can sellers react to consumers’ anticipated regret with service gap between channels
Transportation Research Part E Logistics and Transportation Review · 2026
被引 0
ABS 3
- Yang Song
- Yaodong Fan
- Hing Kai Chan 通讯
- Wenbin Wang 通讯
营销消费者行为渠道管理服务营销