超越品牌:解码顾客对重返名人主厨餐厅的态度与意图
Beyond the brand: Decoding guests’ attitudes and intentions toward revisiting celebrity chef-owned restaurants
International Journal of Hospitality Management · 2026
被引 0
ABS 3
- Michael W. Lever 通讯
- Hiran Roy
- Sara Alaviyeh
酒店管理消费者行为餐饮业品牌信任结构方程模型