客户吸引力与供应商满意度对成为首选客户的影响
The impact of customer attractiveness and supplier satisfaction on becoming a preferred customer
Industrial Marketing Management · 2015
被引 132
ABS 3
- Niels J. Pulles 通讯
- Holger Schiele
- Jasper Veldman
- Lisa Hüttinger
市场营销客户关系管理供应链管理客户满意度