TRAINING FUTURE LOGISTICS MANAGERS: LOGISTICS STRATEGIES WITHIN THE CORPORATE PLANNING FRAMEWORK
提出一个将物流战略与企业整体战略关联的框架,并通过模拟课程软件让学生测试不同物流策略,旨在培养未来物流管理者。
Logistics strategies are becoming more complex, longer lasting, and less easily reversible. These trends have been accompanied by greater visibility for logistics in the corporate suite. They suggest that future logistics managers must better understand logistics strategies within the context of a framework that relates logistics to overall corporate strategy. To underscore this point, the authors use simulation courseware that enables students to adopt and test different logistics strategies for a hypothetical manufacturing firm. This article describes the framework of corporate strategy and elements of logistics strategy, and then describes the courseware and its applications.